If your browser supported SVGs, you'd see my face here ^_^;

Hi! I’m Catt Small.

People are at the center of everything I do. I design user experiences that millions of people use every day. I also make games, write, teach, speak publicly, and work to make the world a better place by organizing events across the tech and games industries.


That’s how long I’ve been programming and designing. I grew up on the internet and began to code websites and games at the young age of 10.

Learn more about my journey

I am a product design expert.

Every day, I collaborate with product managers, user researchers, engineers, product marketing managers, and other designers. I create beautifully usable experiences by testing divergent ideas as quickly as possible.

Most recent design work

  • Etsy Stats (2019 version)

    Created in November 2019

    After the unsuccessful launch of Search Analytics, Etsy leadership invested more in our work the following year. This time, we were able to fully deliver on the promise to get Stats right.

View full portfolio

I am a game developer.

Since 2011, I have made video games in my spare time. My games have been shown in spaces around the world including IndieCade in Los Angeles, Fantastic Arcade in Austin, and the V&A Museum in London.

Most recent game

  • SweetXheart

    Created in January 2019

    SweetXheart is a slice-of-life game about microagressions, race, and gender.

View all games

Writing makes my thoughts permanent.

When I release something new, you can hear about it first by subscribing to my newsletter and RSS feed or following me on Twitter. I always post here before Medium.

Recent blog posts

  • Game dev Q&A: to be a hobbyist or go full-time, process, and more

    Posted on March 06, 2021

    Last month, I was connected with a person thinking about getting into game development. They asked me some great questions, and I realized my answers might be useful to share with others!

  • Setting expectations as a Product Designer

    Posted on August 25, 2020

    Communication is the difference between a good designer and a great design leader. Let's talk about the different ways you can communicate the value of your work to collaborators and become the champion for a higher-quality product experience.

View all blog posts

Tools for self-improvement

Over my many years in design and technology, I have created a variety of free and low-cost tutorials, printable worksheets, and more.

View resources

Upcoming talks

  • Like a phoenix: becoming a more resilient designer

    UXFest – June 2021

    A digital product designer's story of failure, self-empowerment, and redemption. Over the span of two years, Catt Small experienced the highs and lows of product development—all on the same team. She will share ways to improve your persuasion skills, create a better working relationship with your peers, conduct more holistic research, and ultimately create and release a better product.

Book me for your next event

Support my work

I love writing and sharing tips, but it's time-intensive and takes a lot of effort. This kind of labor is not cheap.

See ways to help

Want to talk?

Got feedback, looking to suggest a future writing topic, or want to invite me to speak at your organization? Send me a message and I'll get back to you as soon as possible!

Contact me