Saying goodbye to SoundCloud
After an amazing two years, I decided to depart SoundCloud this Friday. I’m so proud to have been a part of such a game-changing company. Even more wonderful is the fact that I could contribute in such an important area: monetization.
For the past two years and three months, I’ve focused on helping SoundCloud become a more sustainable company in various ways including:
- Expanding their ad products offerings from first-party audio ads to first-party and third-party audio and video ads
- Collaborating with people in other functions to launch the marketing and checkout pages for SoundCloud Go
- Helping to refine SoundCloud Go’s subscriber experience
- Designing the Google Cast receiver, enabling Chromecast and Chromecast Audio users to affordably play SoundCloud on their TVs and stereo systems
Additionally, I supported efforts to hire more marginalized people, helped form a new diversity resource group for people of color at the company, hosted office visits with Q&A panels for newcomers in tech, and spoke at countless events in behalf of the company including a keynote at !!Con.
I’m thankful for the kindness and support I’ve received from my SoundCloud family. I feel joy when I think about all I’ve been able to do and learn during my time at the company. I am at the same time looking forward to the next chapter in my work life, which I’ll announce very soon.
Stay tuned!
Upcoming talks
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Moving from execution to strategy as a designer
Designers often find themselves under pressure to create beautiful outputs rather than impact and outcomes. In this talk, Catt Small will share techniques to move herself from execution to a more strategic role over 14 years of in-house work at companies spanning various industries. You’ll learn to add perspective to subjects including product strategy, growth, and monetization — showing the value of design at every part of the product development process. Before you know it, you’ll be your PM’s best work friend!
Want to talk?
Got feedback, looking to suggest a future writing topic, or want to invite me to speak at your organization? Send me a message and I'll get back to you as soon as possible!